
Tony Lyerly is a RE/MAX REALTOR® based in Reno, Nevada. He signed up for the iHOUSE Pay-per-Click system in late 2008 and has already closed two transactions.
“I have been very pleased with the results from the increase in visitor traffic since I launched the iHOUSE PPC program. I have had 88 leads to-date, which comes to about 11 per month. That’s about $11 per lead. My conversion rate has been about 25% in terms of reaching and talking to the leads, and about 15% in terms of actually showing property. If the client lists their phone and email address and it is correct, I have usually been able to help them find what they need in a home. I have already closed two sales – with more in the pipeline.”
“I especially like the way that iHOUSE optimizes the search terms to cover a wide range of searches. The Client Activity and overall tracking system is great, and being able to see what specific listings they have been viewing really helps out when you are talking to them. I’m very satisfied with this system and have recently increased my purchase of my clicks to do even more business!”